Those are not personalised to me. I had loads of red spacemen, they all looked the same. Same with the early castle figs etc. I made them unique, I gave them names, stories, jobs and position in my LEGO world hierarchy
I also determined the sex. When I took of the helmets, I put on a hair piece, Some was female, some was male (nothing in between 'cause i did absolutely not have a clue there could be anything in between)
And if they were happy, angry, sad, sleeping, I was the one who decided
Now, every fig seems to be unique, a face frozen in one expression, has a name, backstory, a cartoon and everything on a platter. No need to make up your own stories and develop
Back then a fig from '79 was not out of place with a fig from '88 (the years I was into LEGO), now a theme is launched with great fanfare and forgotten the next year ...