In relation to Lego Ideas:
- Topics' limits: ethical, reasonable
- 1% royalties: unethical, they should be - at least - 10%
- 3 years to sell instructions after rejection: unethical, the designers should be able to regain possession of their own ips immediately after the deadline's expiration or the refusal
- Rejecting a model because of internal development: understandable, however ethical only if the model is rejected in the bud or in the very early stage of support's gathering
- Selling a model which shares many similarities with a submitted idea: debatable, related to the outcomes of the previous point, overall unethical and counterproductive in term of brand image. Since coincidences are hard to prove, the idea's designer should receive some benefits.