"..There’s talk that The Lego Company is planning to release about 23 sets that are themed to target girls. The sets, currently being known as the “Friends” sets is believed to be a sum-theme of Lego City and will include houses, cafes, a vet clinic, beauty shop, stables, and more.
Other details of the Lego Friends line include special horses, porcupines, and other animal minifigs, pastel colored bricks with colors to include pinks, purples, tans, and turquoise. Story themes wrapped around 5 girls (animal lover, smart girl, beautician, singer, social girl), and a new design called “mini dolls,” which will be actually smaller than the regular minifig.
The sets are scheduled to be launched in 2012, with around 23 sets total. Images were seen on a Chinese auction site (you gotta love the Internet) and when they showed up on Lego fan blogs, the lawyers descended with cease and desist letters and take down notices (which, if you think about it is about as good a confirmation as you need that this is much more than a typical Lego rumor)..."
Okay, we already know they aren't smaller than the actual minifigs. And these are the pc games for the line: