Can I just say, what crappy tiny pictures.
Merpeople look cool, but when they say People, I'd expect more than one. I also like the sharkboy minifig (I read the book, for the second time, a year ago. I can't remember who that is).
Graveyard looks cool. A good addition to any Lego town. And the price tag isn't so bad.
I like the Dragon, that set sounds interesting. And Magnetic hand? M-Tron Minifigs suddenly feel robbed.
The ship remains to be see, the picture is too small. BUT I did notice that for an extra 2 pieces more than the Graveyard, its a whole $20 dearer. I know that theres a ships hull in there, but to me something seems a bit off.
The sad thing is that there are no smaller sets. So kiddies can't afford this on their own. Hopefully they'll be more, cause otherwise Lego may loose out on this line.