Yes its expensive, but not "too expensive" which implies a huge error on the part of TLG and given the prestige involved would endanger their business yet I see no-one suggesting that. I personally wouldn't describe it as a toy, is this really marketed as a play item for kids? For me its a special Star Wars collectable and that market is huge let alone the Lego market. So long as you can afford it, its basically a no brainer as it'll be worth more in years to come so its very easy to consider this an investment, a collectable, fantastic show piece, feat of engineering, and a work of art but describing this as a toy is way down my list.