It is a damn shame that this looks like it might miss the goal by a wide margin. It looks like a great product. I doubled my original pledge, but that goal is just too far away.
The motors and flicker lights are both wonderful ideas. I want those flickering light bricks for my LEGO Minecraft builds! (What great torches!) I'm not sure how small of a brick they could get a slow-rotate motor into. A small turntable would be sweet, maybe 4X4 to mount a minifig on...
Endless other possibilities for lights, too. A 1X1 round brick, of course. A lightsaber hilt with a white LED so you could mount any color blade. (Lighted handheld items for minifigs in general would be so cool.) A lighted minifig head could be made into a glowing skull or Jack-o-lantern. A light-up 4X4 brick in multiple transparent colors. (I want a sparkly gold one for glowstone...) A 1X4 or 1X6 brick where the lights show through the bottom would illuminate a transparent panel window from the top. I want some of those prototype solid color "headlight" bricks, too, where the light shows out the stud hole on the front. Shut up and take my money!