Integration Product Manager – LEGO Universe

[CopMike]

Denmark, LEGO System A/S, 3 June 2009

Integration Product Manager – LEGO Universe

Do you want to be part of a leading-edge project? And are you ready to support the mission of creating one reality where virtual and physical play go hand in hand? Then you may just be the Integration Product Manager we are looking for. Joining an innovative team in CED PR, Events & LU Marketing, you will become part of a dedicated team that works closely together to reach a common goal.

This position gives you a unique opportunity to build a strong network with stakeholders across the entire group while working on a strategic project with immense management focus. Based in Billund, Denmark, you can look forward to travelling approximately 30 days per year to visit our game developer NetDevil.

You build bridges between PMD and LEGO Universe

Based on the overarching LEGO strategy and your knowledge of how well a certain LEGO product will work in an online gaming environment, your main responsibility will be to bridge the product marketing and development process in Product, Marketing and Development (PMD) with the development of LEGO Universe. This involves linking good gaming experiences from LEGO Universe to PMD and NetDevil to secure successful product integration. Specifically, you will develop and manage the strategy and business plans for the product lines in order to make sure that the entire product life cycle is taken into account.

You will be instrumental in the product development phase by developing the global product strategy – including pricing, product concept and foundation. Subsequently, you will play a key role in the marketing phase by delivering on approved concepts – also at product level. This will include close communication with markets to determine and evaluate product and sales plans. Following through on the product lines, you will be responsible for going to market with the products – and keeping an eye out for new business opportunities that build on the LEGO Universe model.

Strong product development experience and teamwork skills

Ideally, you have several years of experience working in a company like LEGO Group and preferably two years as manager – backed by a university or business school degree in marketing, innovation or similar. Your background has provided you with in-depth knowledge of product development, online marketing and gaming as well as a solid understanding of how to bring products to market.

Along with strong people skills, your collaborative talents are high, which is a must in a position where success is highly dependent on working in cross-functional teams, establishing networks, seeking opportunities and finding solutions. Using your strong drive and passion for gaming, you are able to keep your energy level high despite challenges and changes. Lastly, you must have excellent communication skills and be fluent in English – both in speech and writing.

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Application and contact

Please mark you application “Integration Product Manager – LEGO Universe” and send it no later than 30 June to ulla-holm@LEGO.com. If you have questions about the position, please contact Senior Director, PR, Events & LU Marketing Helle Winding at +45 2030 8812. Please state in your application where you have seen the advertisement.