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Posted

Hello

I haven't seen this mentioned elsewhere on the forums .. perhaps nobody is interested :laugh: but hopefully this is the appropriate place

Merlin Entertainments has announced a share offer. Merlin is the company that owns the Legoland parks and Lego Discovery Centres, amongst other things (such as, in the UK, Alton Towers and Madam Tussauds).

The company seems to be doing pretty well and has big plans for the future. After the share float it looks like the holding company that owns Lego will be a big shareholder.

I am kind of tempted to apply for some shares- I like the thought of owning a tiny bit of Legoland. But I think I will wait until after the float and see how the shares do on the market for a while first.

The Merlin website says that shareholders will be entitled to a 30% discount on annual passes. There is no minimum entitlement shown, so it might be a worthwhile thing for pass holders to buy, say, a single share, just to get the discount.

There is more information about the share float on the Merlin Entertainments website http://investors.merlinentertainments.biz/

Is anyone thinking of participating?

EvilTwin

Posted (edited)

Looks like fun , if you live in the UK :laugh: .

I would buy a share if I had a direct profit of 30 % discount, keeping the share as a one-off , and visiting the parks every year, including other parks , this seems to be a great offer !

But it seems that a minimum of a 1000 pounds is in order here, and you get 1 pass for 12 months, ( I'm reading the PDF ) .

So in conclusion , a 1000 pounds in LEGO or a share just to buy with a 30 % off ?? ( I don't know about any more discounts IN the park if you have the pass ) I wuld stick with the 1000 pounds and buy myself crazy in a other way. :devil:

( that goes a very long way on BL :grin: )

Grtz Saint

Edited by Saint
  • 2 months later...
Posted

Business news update :laugh:

Merlin Entertainment shares listed on the UK stock exchange in November 2013, at 315p per share. Everyone who subscribed to the minimum £1000 investment got 317 shares.

Today's share price is about 370p per share so everyone who invested the minimum has made about £160 profit (after fees etc) so far. You can see the share price chart at Digital Look: http://www.digitallook.com/cgi-bin/dlmedia/security.cgi?username=&ac=&csi=17526066

Merlin have big plans for the future such as opening new Legolands in Asia (Japan, South Korea), and of course its other brands such as Madame Tussauds and Sea Life continue to grow. Overall it has about 100 attractions and plans to open 100 more. Worldwide, only Disney is larger in the theme park/attraction business.

I didn't buy any shares in the initial offering, and my own point of view is that it may be an interesting growth share, but at the moment it is not on my own investment radar.

EvilTwin

p.s. the offer of a discount on annual passes is currently only valid for people who bought shares in the initial offering. However, the wording on Merlin's shareholder benefits page seems to suggest that it will be available in future to other shareholders as well, but probably not for a year or so. But worth keeping an eye on, if you are an annual pass holder. http://www.merlinentertainments.biz/shareholder-benefits

Posted

I would love to have some shares from Merlin, not even because it's a good company that's growing a lot, but also because my name is... Merlijn. :grin::laugh: (The Dutch version of Merlin)

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