Si-MOCs Posted June 27, 2011 Posted June 27, 2011 Apparently these were in Singapore. Very clever. Not my pictures, found via: http://www.geeksaresexy.net/2011/06/24/brilliant-lego-ads-integrates-fiction-with-reality-pics/ Quote
Vindicare Posted June 27, 2011 Posted June 27, 2011 That's pretty cool. I like how they incorporated it into the world beyond it. The bushes, the trees, the little patch of grass on the left, awesome! Cool looking caterpillar too. Quote
ZO6 Posted June 27, 2011 Posted June 27, 2011 That's extremely clever! Love the 'deer in headlights' look on the caterpillar. Great find, thanks for sharing! Quote
Hoboman Posted June 27, 2011 Posted June 27, 2011 That is quite nice. I love creative Bus Stop ads and this one is very creative. Quote
Brickdoctor Posted June 27, 2011 Posted June 27, 2011 Very nice. I love how the landscaping appears realistic and the caterpillar appears artificial and imaginary, yet both are made from LEGO as a mosaic. Quote
Pingles Posted June 27, 2011 Posted June 27, 2011 Good for them! Grab some attention! Don't think I've ever seen a non-TV Lego ad here in Northern California... Quote
Pandora Posted June 27, 2011 Posted June 27, 2011 That really is a remarkably clever advertising idea, executed extremely well. It's great that LEGO want to hold onto the idea of imagination based play, based on their continued use of their "imagine" slogan. I'm glad to have seen this, so thanks for digging it out. Quote
lightningtiger Posted June 27, 2011 Posted June 27, 2011 Now that's ART ! It has the perfect flow of the concrete and plants/trees continue onwards and it takes a good hard look to say...Hey, that's Lego ! Great find there 'SI-mocs'....now who doesn't want one for their living room eh ? Quote
fred67 Posted June 28, 2011 Posted June 28, 2011 Yes... Singapore is probably one of the only places that sign wouldn't be trashed within a matter of days. It's a great idea, and well executed. Quote
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