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Posted

A new LEGO Store will be opening soon in Wiesbaden, 30km west from Frankfurt. I saw the store marked on the large fold-out map in the latest copy of The Brick, and this is confirmed by an ad on LEGO's cache for an assistant store manager.

It's interesting that it's so close to the Frankfurt store, but it's very densely populated around that region as far as I know, so maybe not that surprising.

Posted
A new LEGO Store will be opening soon in Wiesbaden, 30km west from Frankfurt.

...

It's interesting that it's so close to the Frankfurt store, but it's very densely populated around that region as far as I know, so maybe not that surprising.

I'm really surprised by this decision.

As you already said, the store in Frankfurt is very close-by the upcoming store in Wiesbaden.

The region I live in is even more populated and we have two stores (Oberhausen and Köln/Cologne) as well, maybe that is the reason. But a lot of regions in Germany (I am not even saying anything about the world outside Germany...) are without any store in 400 km distance. :sceptic:

Funny though to read they are looking for a manager who comes with impressive sales results, ideally made in a big company. He/she has to have know-how in inventory-optimizaton and budgeting as well.

I always though they are just selling what TLG gives them. :laugh:

  • 6 years later...
Posted (edited)

But a lot of regions in Germany (I am not even saying anything about the world outside Germany...) are without any store in 400 km distance. :sceptic:

Yep...well, not 400km, but ~250km. :hmpf_bad:

It's like they drew a circle around where I live (near Stuttgart, one of the areas in Germany with the densest population), and decided to put a store in every major city that circle crossed (Munich, Nuremberg, Frankfurt, soon Wiesbaden and even tiny Saarbrücken), but absolutely none within it.

I had hoped they'd open one in one of those big shopping malls that opened in Stuttgart in 2014, but that hope was in vain.

I would really like to know what factors weigh in when they decide where to open a new store.

Oh well...less money spent at PAB walls, and I can get anything by ordering online, right... :cry_happy:

(PS: Yeah, I know, a lot of you guys from the US propably wouldn't hesitate to drive 250km (~155miles) to a Lego store...but we see things in another perspective over here)

Edited by RogerSmith

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