Interesting New York Times Article

[The Green Brick Giant]

I'm only halfway done, but they have talked about the companies horrible years (2000-2004), that development of sets is now only about a year, and that the LEGO Board games will be coming to the USA in 2010. Goes on and talks about the "purists" and yadda yadda...

Oh there is a fun part where TRU said they cared more about LEGO than the company. They care so much that they charge 20%-35% more!

Link

September 6, 2009

Turning to Tie-Ins, Lego Thinks Beyond the Brick

By NELSON D. SCHWARTZ

Billund, Denmark

FROM the outside, there is nothing playful about the drab, two-story Lego Idea House here, where designers gather in whitewashed rooms to dream up new toys. But upstairs, behind a series of locked doors accessible only to employees with special passes, is a chamber that might as well be toy heaven for kids

Edited September 6, 2009 by The Green Brick Giant

[ILikePi]

Darth Legolas already found this article, so I guess that this can be merged with his thread.

http://www.eurobricks.com/forum/index.php?showtopic=33171

[The Green Brick Giant]

Damnit, I quickly checked to see if anyone had posted it. :-/

[Bonaparte]

Damnit, I quickly checked to see if anyone had posted it. :-/

No prob, I'll close this one and we'll continue in the other thread.